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  • Marketing definition and purpose
    Hubspot: https://blog.hubspot.com/marketing/what-is-marketing
  • Key components of a marketing strategy
    Hurree: https://blog.hurree.co/components-of-a-marketing-strategy
  • Different types of marketing strategies
    CoSchedule: https://coschedule.com/marketing/types-of-marketing
  • Budgeting for a small business
    MassMutual: https://www.massmutual.com/business/business-owners?utm_source=google&utm_medium=cpc&utm_campaign=SEM_Google_Search_MMFA_BusinessOwners_Generic&utm_term=help%20for%20small%20business%20owners&utm_content=General&device_type=c&gad=1&gclid=CjwKCAjw8symBhAqEiwAaTA__EnNqX1t5PSRNd4OseikVd57jcoSV1H7eXfkpq-9XlnQpMzYUJwGahoC-m4QAvD_BwE&gclsrc=aw.ds
  • User-Generated Content (UGC)
    Hootsuite: https://blog.hootsuite.com/user-generated-content-ugc/#:~:text=User%2Dgenerated%20content%20(also%20known,testimonial%2C%20or%20even%20a%20podcast.
  • Pros and Cons of Augmented Reality (AR)
    Harvard Business Review: https://hbr.org/2022/03/how-augmented-reality-can-and-cant-help-your-brand
  • Voice search optimization in business
    Semrush: https://www.semrush.com/local-seo/voice-search-in-marketing/
  • Cause marketing for brands
    Donorbox: https://donorbox.org/nonprofit-blog/cause-marketing#:~:text=Cause%20marketing%20can%20be%20the,term%20donor%20relationships%20and%20sponsorships. Forbes: https://www.forbes.com/sites/forbescommunicationscouncil/2017/10/25/how-cause-marketing-can-boost-your-brand/?sh=3c8f776f7712
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